How to Get People to Complete Online Surveys
Boy! The number of times that I get asked to fill in an online survey every week. Well, today I got an email from the Business Development Institute inviting me to take part in an online survey for the City of Amsterdam but with a difference. This time I was told that for taking part in the Online Survey $25 would be donated by the City of Amsterdam to a charity called A Little Hope which:
provide grief counseling and bereavement support services to children and teens who have experienced the loss of a parent or loved one
How could I refuse?
This is the script they used to hook me:
Business Development Institute is conducting a brief online survey on behalf of The City of Amsterdam . The objective of the survey is to determine your interest level in global expansion opportunities. This can range from expanding your company's operations to lower cost locations, to growing your revenues by tapping into overseas markets. As a way to say thank you for your time, the City of Amsterdam will donate $25 to A Little Hope charity upon completion of the survey.
This is a great idea - it's a win win prospect for all. The City of Amsterdam gets higher participation from a targeted audience, the City of Hope gets more funds, BDI generates revenue for its business and people like me just feel good!
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