Marketing Tom - Internet Marketing

£30 Google AdWords Voucher

I have had this Google AdWords voucher lying around for some time now and my 4-year old daughter commented the other day, "papi, that's absolutely disgusting. Why has she got worms in her hands?". I just replied that I didn't know, knowing full well how long it would take me to explain that this woman has a worm farm and sells them to people for composting! (what's composting?)

I was going to post the AdWords voucher up on the site and send the voucher out to the first person who emailed me. However, Google have gone one better and are now offering £30 credit to anyone who signs up for a new account with them. That means that all those who are coming on my Google AdWords course tomorrow can now add £30 (minus £5 activation fee) to their Google accounts.

Request Your AdWords Voucher Now

Congratulations To Gower Surf

Simon Jayham is passionate about surfing, he also loves to write about it on his blog and this combination has brought him more peer recongnition (he regularly features on news sites, like the Times Surf Blog). Just last week Simon's weblog, SurfGSD, became a TypePad Featured Blog - if you're a TypePad blogger, this is indeed the badge that  will put a smile on your face! Over the years Simon has managed to combine blog articles with , YouTube videos, Flickr photos and even slideshows on Slide. His site is a nice mixture of articles about places he's visited (Hawaii, Madeira, Portugal), surf stories from around the world, things that interest him - rugby, Glastonbury, local stories - and obviously his own surf school - Gower Surf.

It's quite pleasing for me as I introduced him to blogging and TypePad when he came on my eMarketing Award course a couple of years' back. More importantly for Simon it looks like he now has a new buddy at TypePad Headquarters in San Francisco who is a keen surfer!

Well done Simon!

New Emarketing Award and Social Media Marketing Dates

I have just finalised the new dates next CIM eMarketing Award Course and 1-day Workshops in September.

eMarketing Award
September 8th, 9th, 15th and 16th.

Social Media Marketing
17th September

To book a place for either of these, please fill out and return the booking form on those pages or send me an email. For those interested in coming on the next Social Media Marketing course - July 16th - there is still 1 place left. There are also a couple of spaces left for the next Google AdWords course - July, 23rd.

Mobile Marketing Through Blackberry

I got a Blackberry 8320 device last month and am quite excited about some of the things that I can do with it. Many of the things I have been able to do with other mobile devices though, in most cases, have never bothered to try out.

I haven't used Twitter too much of late but am now starting to get into it and have set myself a target of a 'twit' a day! Though I will have to be careful about using it when watching the football or after a beer, having read somewhere last week that you can easily damage your 'brand' through Twitter in a drunken moment! I suppose that Blackberrys and beers shouldn't be mixed.

I must admit that the best thing so far about the Blackberry is the push email facility, which allows me to receive emails from my main business email address instantly. It means I can respond to important emails as they arrive, throughout the day. In addition, I am able to view all manner of attachements that are sent through to me and, likewise respond straight away. It is a little addictive, though!

I was quite a heavy user of the Gmail app on my last phone but have now managed to pretty much move all email contacts over to my @marketingtom.com email address. However, I still regularly check emails through the Blackberry and still get enquiries for Madrid tours (a little sideline of mine) on it. Unlike the old phone the most recent emails appear to be 'pushed' to my phone.

TypePad is the only application that so far I have been unable to get working properly - the application says that there is some sort of network problem. I am sure though, that once I get it sorted, it will prove to be my favourite Blackberry app. The issue I had with doing articles from a mobile device previously was the keyboard - the qwerty keyboard I now have doesn't raise that issue.

I've also added some of my favourite RSS feeds to the browser application within Blackberry and can now read my favourite blog articles from pretty much anywhere. This is neat - especially if you're trying to kill time when standing in a queue at a bank or the supermarket!

So far, I have been mightily impressed by this little device. I can now take my office with me and ensure that clients and colleagues get quick responses to their queries through email. It also means, once I get TypePad sorted, that I can update my blog, add new twits and keep my Facebook profile up-to-date. How did I ever live/work without it before?

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